News & Press Releases
DoubleTree by Hilton project kicks off at Bramall Lane
MARCH 2024, Sheffield: We are pleased to announce that the DoubleTree by Hilton Sheffield City hotel development has commenced. The hotel will be located at Bramall Lane football stadium and is expected to welcome guests from late Summer 2024.
The new DoubleTree by Hilton hotel will be a thriving business right at the heart of the community. The project will bring a boost to the local economy with the creation of 100 new jobs in the city and enhance the Bramall Lane offering for locals and travelers alike. Fans of Sheffield United will have the opportunity to enjoy pre- and post-match gatherings in the hotel’s lounge bar and take advantage of its extensive events facilities. The vision for the property is to establish it as the leading upscale hotel in the city under the globally renowned DoubleTree by Hilton hotel brand.
Richard Farrar, Managing Director of leaf HOSPITALITY, “We are delighted to embark on this exciting project at Bramall Lane on behalf the Club. The DoubleTree by Hilton Sheffield City conversion will elevate the hospitality experience for visitors and fans alike. This is a really special project and we’re delighted to kick off.”
Stephen Bettis, CEO, Sheffield United FC, said: “We are thrilled to welcome the DoubleTree by Hilton to our prestigious and historic Bramall Lane stadium. This new addition will further enhance the matchday experience for our supporters and contribute to the ongoing development of the S2 area. The return of the hotel is welcomed by everyone at the Football Club.”
When completed this Summer, DoubleTree by Hilton Sheffield City will be the third Hilton branded property in the area, joining DoubleTree by Hilton Sheffield Park and Hampton by Hilton Sheffield. The 155-room hotel will include a penthouse suite, a fitness centre, and events space for up to 300 guests.
DoubleTree by Hilton Sheffield City is part of Hilton Honors, the award-winning guest loyalty program for Hilton’s 22 world-class hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose and access their room using a Digital Key.